Highlights for Children has partnered with Ringling Bros. and Barnum & Bailey to develop a custom school-edition magazine designed to bring the wonder, creativity, and excitement of the Ringling experience directly to children.
The co-branded publication will be distributed through Ringling’s school outreach program, reaching up to 200,000 students ahead of the live tour. The magazine will feature engaging, age-appropriate content intended to build anticipation for the show while encouraging curiosity and learning.
“This partnership represents a unique opportunity to combine the power of educational content with the wonder of live entertainment,” said Lauren Lake, VP of Strategic Partnerships at Highlights for Children. “By bringing Ringling’s inspiring stories and experiences into classrooms, we’re creating meaningful moments that encourage curiosity, creativity, and a love of learning for children across the country.”
The collaboration reflects a shared commitment between Highlights and Ringling to inspire imagination, confidence, and joyful learning experiences for children. By combining educational storytelling with live entertainment, the initiative aims to create meaningful connections with young audiences and their families.